Beyond Protocol and Heads and Tails, Inc. Form Investment Group to Keep Dreams Alive on Dream Land

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DYERSVILLE, Iowa, October 8, 2021 / PRNewswire / – Beyond the protocol, the distributed ledger technology platform, is proud to announce the formation of an investment group with the Field of Dreams benchmark agency, Heads and Tails, Inc. to keep the dream alive in Dyersville, IA.

The investment group will partner with the Field of Dreams ownership group to enable the metaverse on the iconic monument. An announcement will be made at Field of Dreams in Dyersville, IA to October 9, 2021 To 11:00 a.m. CST.


Jonathan Manzi, Founder and CEO, Beyond Protocol

Tony Loiacono, CEO, Heads and Tails, Inc. and Senior Advisor, Beyond Protocol

Matt Schultz, lead singer of Cage the Elephant & Beyond Protocol Partner

Brendon Burns, Sports and Multimedia Solutions Group, Cisco Systems


Announcement of ownership of Field of Dreams by Beyond Protocol & Heads and Tails, Inc.


Field of Dreams, 28995 Lansing Rd, Dyersville, IA 52040


October 9, 2021 at 11:00 a.m. CT

“We are delighted to partner with Tony Loiacono and the Field of Dreams owner team to keep the dream alive, ”said Jonathan manzi, CEO of Beyond Protocol. “Activating the metaverse at Field of Dreams will ensure that the field’s magic lasts for years to come.”

“We look forward to the next steps at Field of Dreams, where we have been planning this announcement for over a year,” said Brendon Burns of the Sports and Media Solutions group at Cisco Systems. “We wish Tony and Beyond Protocol all the best. Keep the dream alive.”


In 1990, Dan McClean, a local Dyersville, Iowa die-cast toy maker and lawyer, concocted a dream for Hollywood celebrities to perform on the original Field of Dreams. He called Tony Loiacono at the Upper Deck Company, and the rest is history.

In 1991 and 1992, the Upper Deck Company sponsored a celebrity field match. The team’s presence on the field on Sunday afternoon once a month has drawn thousands of additional fans to the field. Executive producer Tony Loiacono, who later received the key to the city, brought the Hall of Fame as Bob Gibson, Reggie Jackson and Bob Feller to take Hollywood stars like Richard Dean Anderson, Kelsey Grammer, Jason Priestley, Brian Austin Green, Ian ziering and Meat Loaf in a charity game. Both games raised more $ 100,000 for local charities.

“I first met Tony in 1993 while running The Ted Williams Card Company, when he embarked on the ambitious project of presenting the Negro Leagues to the world through baseball cards,” said Phil S. Dixon, baseball historian for the Negro Leagues. . “It has been a pleasure working with Tony and his organization. His innovations in baseball have changed my life and over the decades since have brought joy to many. He is a passionate sports visionary. I am very happy to know that he is now connected to the Field of Dreams. “

Tony Loiacono has the midas touch when it comes to capturing the magical properties of sport, ”the actor said Jerry houser, known as Killer Carlson in Slapshot. “I had the pleasure of playing on the Field of Dreams in 1991 when Tony had the foresight to combine celebrities and baseball stars. To say I still have goose bumps would be an understatement.”

“The Upper Deck Field of Dreams charity game has been one of the highlights of my career in sports advertising,” said Jackie Rabbit, founder of SpeakerTunity. “I remember standing in the corn, listening to the crickets, as I point out these great Hall of Fame players Bob Gibson, Reggie Jackson and others on the ground as they emerged from the fog – as if from another time or dimension. And wait for them were Hollywood & music stars Kelsey Grammer, Jason Priestly, Meatloaf and others. “

“When I got home on the plane the next day, I was thrilled to see the incredible highlights shown on CNN,” Rabbit added. “It was the first major event held on this pitch since Field of Dreams came out on screen and everyone was captivated.”

“When Tony called me on my way west to re-outfit Upper Decks PR and sports marketing and asked me about a celebrity game against baseball heroes, my response was, ‘The celebrity hockey All Star goes to the cornfield, “said Andy abramson, who led Upper Deck’s sports marketing and produced the 1991 and 1992 Field of Dreams games. “We staged the event five months later with so much media coverage that it looked like Upper Deck owned ‘The View ‘from ABC and all other outlets. “

About Beyond Protocol:

Beyond Protocol is a distributed ledger technology project that provides a secure, probabilistic non-hackable solution to inter-device / Internet of Things (IoT) communication. With a single line of code, the Beyond Protocol platform enables secure message brokerage between devices through the use of blockchain technology and unique hardware signatures, and equips devices with a payment gateway based on cryptocurrency for automated behind-the-scenes transactions. Beyond Protocol seeks to create real and practical solutions for device security and payments in a machine economy.

For more information, please contact Ryan hughes To [email protected].

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